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If you’ve ever wandered through the lavender fields of Provence or visited a local French market, chances are you’ve seen piles of rustic, beautifully stamped soaps in earthy colours and intoxicating scents. These are Savon de Marseille and Provençal market soaps—part of a centuries-old tradition that celebrates natural ingredients, craftsmanship, and sustainability.
But if you're outside France, especially in the UK, how can you be sure you're buying the real thing? In this guide, we’ll show you what to look for, what to avoid, and where to find genuine French soap online and in shops.
Savon de Marseille is a hard soap traditionally made in Marseille using a time-honoured process that dates back over 600 years. By law, it must be made in cauldrons, using natural oils—traditionally olive oil, sometimes coconut or palm—and contain no synthetic additives or fragrances.
Authentic Savon de Marseille will often be:
A large cube or block (300g–600g)
Stamped with the words “Savon de Marseille”
Made with at least 72% oil (you’ll often see “72%” stamped into the bar)
Produced in Marseille or surrounding regions
Free from SLS, EDTA, parabens, and synthetic fragrances
Inspired by regional traditions, French market soaps are usually smaller, fragranced bars that come in dozens of beautiful scents—from lavender, rose, and verbena, to goat’s milk, honey, and argan oil. These soaps are perfect for gifting and everyday use and often made using traditional methods in Provence or southern France.
Look for:
Unfortunately, the popularity of Savon de Marseille means there are many imitations on the market—especially in souvenir shops or online marketplaces. Here’s how to spot the fakes:
If you're in the UK and want to buy genuine Savon de Marseille or artisanal French market soaps, you’re in luck. There are a few trusted suppliers that import directly from France.
✅ French Soaps UK
We stock the widest and most extensive range of traditional and market soaps in the UK, including:
If you’re visiting Provence or the Côte d’Azur, keep an eye out for these soap shops and producers:
Tip: Choose the heavier cube—it lasts for months and can be used all around the home.
Buying authentic French soap is not just a purchase—it’s an experience of tradition, wellness, and craftsmanship. Whether you're looking for a multi-use olive oil cube or a beautifully scented gift soap, choose trusted suppliers who share the same values of transparency, sustainability, and heritage.
🔗 Browse our Authentic and Extensive French Soap Collection
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If you would like help shopping this article, or have further product or ingredient questions then please contact us and we will be happy to help. E. bonjour@frenchsoaps.co.uk T. 01423 803080
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Gifting couldn't be easier
Add a gift message to be emailed to when their parcel arrives, or at a time of your choice.