Savon de Marseille Specialists - Since 2012

Proper Soap - Packed and Dispatched from North Yorkshire

For Washing, Laundry & Cleaning
Laundry Fragrance & Linen Spray

Laundry fragrance and linen mist control how fabrics smell — during the wash and beyond it.

Laundry fragrance is added to the wash alongside your usual laundry soap — whether traditional soap flakes or liquid — to carry scent through the fibres. Linen mist is applied directly onto textiles to refresh and restore fragrance between washes, including bedding, curtains, upholstery and pet bedding.

Together, they provide a complete approach to fabric fragrance, from washing through to everyday use across the home.

This collection is built around a patented odour-neutralising technology developed to address everyday smells including cooking, tobacco, pets and body odour. Rather than masking, it reduces interference so fragrance remains clear and perceptible on fabrics in real use.

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Linen mist is not limited to freshly washed laundry.

It can be used across the home on fabrics that hold scent, including, bedding and pillows, curtains and upholstery, towels and clothing, pet bedding and soft furnishings.

  • Soap, softener and fragrance do different jobs

    Washing, conditioning and scenting are three separate steps.

    Laundry soap — whether traditional flakes or liquid — cleans the fabric by removing dirt and oils.

    Fabric softener works on the fibres themselves, reducing stiffness and making fabrics feel smoother.

    Laundry fragrance does neither. It is added to control how fabrics smell after washing.

    Keeping these roles separate gives a more controlled result. Cleaning is not affected, fabric structure is not altered, and fragrance remains clear rather than mixed into other functions.

  • Laundry fragrance vs linen mist

    Fragrance behaves differently depending on where it is applied.

    Laundry fragrance is introduced during the wash, allowing scent to sit within the fibres and be released gradually during use.

    Linen mist is applied to the surface of fabrics. It refreshes scent between washes and can be used across the home, including bedding, curtains, upholstery and pet bedding.

    This distinction matters:

    • wash = longer-lasting, embedded scent
    • surface = quicker refresh, wider use

    Used together, they maintain fragrance without increasing washing frequency. Learn more here.

  • Why this performs differently

    Most fabric fragrance products add scent on top of existing odours.

    In this collection, selected formulations use a patented odour-neutralising technology designed to act on common household odours including cooking, tobacco, pets and body odour.

    This changes how the fragrance behaves. Instead of competing with background smells, it reduces interference so the scent remains clearer and more perceptible in real use.

    This is not standard across all laundry or home fragrance products, and it is why the result feels cleaner rather than stronger.

Proper soap, since 2012
Packed and dispatched from North Yorkshire.